SoundCloud Secures Significant Investment Led by The Raine Group and TemasekSoundCloud announced today it has secured a significant investment from The Raine Group and Temasek. Additionally, Alexander Ljung moves to Chairman of the Board and Kerry Trainor and Michael Weissman join SoundCloud respectively as Chief Executive Officer and Chief Operating Officer.
SoundCloud Explores Underground Music Scenes in Mini-docuseries, SoundCloud Next WaveSoundCloud announced today the debut of its new mini-docuseries, SoundCloud Next Wave. The series will take viewers on a six-city journey around the world to explore emerging creator communities that embrace SoundCloud to connect, collaborate and create new musical landscapes. The series premieres on SoundCloud’s YouTube page on Thursday, July 20th at 10:00am ET.
SoundCloud Expands its Consumer Subscription Offering with New, Mid-Priced PlanSoundCloud announced today its new, mid-priced subscription plan that takes SoundCloud’s ad-supported offering offline and ad-free for $4.99* per month. Beginning today, SoundCloud’s mid-priced subscription plan becomes SoundCloud Go, while SoundCloud’s existing premium subscription plan, launched last year as SoundCloud Go, is now SoundCloud Go+.
SoundCloud Selects Rubicon Project to Automate its Streaming Audio and Video Ad InventorySoundCloud and Rubicon Project, operator of one of the largest advertising marketplaces in the world, announced today that SoundCloud’s premium audio and video ad inventory will be made available for real-time buying through Rubicon Project.
SoundCloud Selects Triton Digital’s a2x® for Monetization of Audio Advertising Inventory in the United StatesTriton Digital® and SoundCloud announced they have expanded their partnership to monetize SoundCloud’s digital audio advertising inventory in the United States via Triton’s programmatic audio advertising exchange, a2x®.
SoundCloud Rolls Out Advertising in Germany to Connect Brands with its Unique Community of Music and Audio FansSoundCloud launched today a range of advertising offerings to support its existing free service in Germany. Beginning today, SoundCloud’s free service will be supported by audio advertising, mobile interstitials, videos ads in both the horizontal and vertical video formats, promoted tracks, creator partnerships and more.
SOUNDCLOUD GO LAUNCHES IN AUSTRALIA & NEW ZEALANDFollowing successful launches in the US, France, the UK and Ireland earlier this year, SoundCloud, the world’s largest music and audio platform, announced today the launch of its new consumer subscription service, SoundCloud Go in Australia and New Zealand.
SoundCloud Now Has More Than 135 Million TracksSoundCloud now has more than 135 million tracks and +1 million albums from the biggest names, to new and emerging artists you can’t find anywhere else. And with new features launched this summer, there are even more ways for you to discover on SoundCloud.